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*5.23-TRY IT (Hollies)

Hollies

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[Intro]

Travel by the silver line
To a place that has no time.

Why don't you try it now?

Working hard to see the light,
Let your mind take up in flight.

[Refrain]

     It's beautiful,
     Seeing all the colors of the rainbow.
     Beautiful,
     Covering the people that we know.

See the color of your health
Flowing from your older self.

[Refrain]

Living good, stopped playing games,
Traveling the astral plane.

[Refrain]

     [Chorus]

[Break]

     [Chorus]

[Repeat verses 1, 2, & 3 & refrains]

[Verse 4 fadeout]


Dear Eloise albumTry It was left off the American version of the UK album Butterfly, released in the U.S. as Dear Eloise / King Midas in Reverse. Though not explicit about the happiness that the song is pushing, the song sounds like an advertisement one might hear on TV or radio for LSD. This Hollies album contains several rough edged attempts to do sound effects and concepts that the Moody Blues would be capable of handling more smoothly within a year. But it was the Hollies that made some of the first attempts to form a pop-friendly, commercial psychedelic sound.

Not only is the salesmanship of Try It too insistent for art, but the TV Star Trek sound effects, and the backwards taped drumming pushed to the front of the stage, are as over the top as the orchestration in King Midas. These were the kind of hokey sound effects that were giving psychedelia a bad name. But I have to hand it to the Hollies for making LSD's first commercial, goofy as the whole thing sounds.(Eric Burdon’s A Girl Named Sandoz was also a commercial, but tried to hide it as a love song to a woman, and further, didn't really sound radio-friendly.) The vocal's warping of the word "rainbow" is humorously distinctive. There are absolutely no ill effects in the Hollies' scenario of LSD enlightenment, no darkness. Who would not want a spiritual experience on the astral plane? The Hollies sing from a world before the raunch of Jimi Hendrix and Jim Morrison.

It’s true that Jimi Hendrix in Are You Experienced? had come down hard on the concept of “beautiful” when the Experience ended the album with the comment Not necessarily stoned but beautiful. Still, this Hollies tune brings the concept into the forefront in a manner that a number of psychedelic pop songs would emulate (notably Small Faces’ Itchycoo Park: “It’s all too beautiful”) in 1968 as well as more mainstream hits like Ray Stevens’ Everything is Beautiful (in its own way) in 1970. A similar concept was “wonderful”, which took off with the Beach Boys song of the same name on Smiley Smile, and was taken up by the Young Rascals sole psychedelic single It’s Wonderful.

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